Latest Articles | Modern Data Stack | Marketing Analytics | Looker | Tips & Techniques | AI & GenAI | Conferences & Webinars Featured Blogs 5 Feb 2024 Artificial Intelligence Generative AI Comes to Looker via Vertex AI and BigQuery BQML 5 Feb 2024 Artificial Intelligence 5 Feb 2024 Artificial Intelligence 9 May 2023 Marketing Analytics Building your Own GA4 Rules-Based Marketing Attribution Models using Google BigQuery and Looker 9 May 2023 Marketing Analytics 9 May 2023 Marketing Analytics 19 Jul 2022 Looker KPI Dashboards and Balanced Scorecards using Looker, dbt and Google BigQuery 19 Jul 2022 Looker 19 Jul 2022 Looker 30 May 2022 Marketing Analytics Stitching Identity Across the Customer Journey Using Segment, Google BigQuery and Looker 30 May 2022 Marketing Analytics 30 May 2022 Marketing Analytics Google Cloud Platform Mark Rittman 11/11/2024 Google Cloud Platform Mark Rittman 11/11/2024 Discover the Underlying Drivers of Multichannel Retail Sales Performance with BigQuery BQML Contribution Analysis and Looker Studio Read More Google Cloud Platform Mark Rittman 01/08/2024 Google Cloud Platform Mark Rittman 01/08/2024 Announcing our Automated dbt-to-Dataform Migration Tool, Powered by Open AI Read More Google Cloud Platform Mark Rittman 30/04/2024 Google Cloud Platform Mark Rittman 30/04/2024 Rittman Analytics Achieves the Data Analytics Partner Specialization in Google Cloud Partner Advantage Read More Google Cloud Platform Mark Rittman 17/03/2024 Google Cloud Platform Mark Rittman 17/03/2024 Data Lineage for your Google BigQuery, dbt and Cloud Composer Data Pipelines using Dataplex and Data Catalog Read More Google Cloud Platform Mark Rittman 28/09/2023 Google Cloud Platform Mark Rittman 28/09/2023 Google Cloud Cortex Framework brings Packaged Analytics to the Modern Data Stack Read More Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 25/07/2021 Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 25/07/2021 Event-Based Analytics (and BigQuery Export) comes to Google Analytics 4; How Does It Work… and What’s the Catch? Read More Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 09/01/2021 Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 09/01/2021 New 1.2.1 Release of RA Data Warehouse for dbt, Fivetran, BigQuery, Segment (and now Snowflake DW!) Read More Google Cloud Platform, Modern Analytics Stack Mark Rittman 21/05/2020 Google Cloud Platform, Modern Analytics Stack Mark Rittman 21/05/2020 Happy 10th Birthday Google BigQuery …! Read More Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 06/03/2020 Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 06/03/2020 Big Screen (and Apple Watch) KPIs and Metrics using BigQuery, dbt and Numerics.app Read More Google Cloud Platform Mark Rittman 14/04/2019 Google Cloud Platform Mark Rittman 14/04/2019 Supermetrics, Google BigQuery and Data Pipelines for Digital Marketers Read More Google Cloud Platform Mark Rittman 19/11/2016 Google Cloud Platform Mark Rittman 19/11/2016 Google BigQuery, and Why Big Data is About to Have its GMail Moment Read More
Google Cloud Platform Mark Rittman 11/11/2024 Google Cloud Platform Mark Rittman 11/11/2024 Discover the Underlying Drivers of Multichannel Retail Sales Performance with BigQuery BQML Contribution Analysis and Looker Studio Read More
Google Cloud Platform Mark Rittman 01/08/2024 Google Cloud Platform Mark Rittman 01/08/2024 Announcing our Automated dbt-to-Dataform Migration Tool, Powered by Open AI Read More
Google Cloud Platform Mark Rittman 30/04/2024 Google Cloud Platform Mark Rittman 30/04/2024 Rittman Analytics Achieves the Data Analytics Partner Specialization in Google Cloud Partner Advantage Read More
Google Cloud Platform Mark Rittman 17/03/2024 Google Cloud Platform Mark Rittman 17/03/2024 Data Lineage for your Google BigQuery, dbt and Cloud Composer Data Pipelines using Dataplex and Data Catalog Read More
Google Cloud Platform Mark Rittman 28/09/2023 Google Cloud Platform Mark Rittman 28/09/2023 Google Cloud Cortex Framework brings Packaged Analytics to the Modern Data Stack Read More
Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 25/07/2021 Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 25/07/2021 Event-Based Analytics (and BigQuery Export) comes to Google Analytics 4; How Does It Work… and What’s the Catch? Read More
Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 09/01/2021 Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 09/01/2021 New 1.2.1 Release of RA Data Warehouse for dbt, Fivetran, BigQuery, Segment (and now Snowflake DW!) Read More
Google Cloud Platform, Modern Analytics Stack Mark Rittman 21/05/2020 Google Cloud Platform, Modern Analytics Stack Mark Rittman 21/05/2020 Happy 10th Birthday Google BigQuery …! Read More
Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 06/03/2020 Google Cloud Platform, Modern Analytics Stack, Tips and Techniques Mark Rittman 06/03/2020 Big Screen (and Apple Watch) KPIs and Metrics using BigQuery, dbt and Numerics.app Read More
Google Cloud Platform Mark Rittman 14/04/2019 Google Cloud Platform Mark Rittman 14/04/2019 Supermetrics, Google BigQuery and Data Pipelines for Digital Marketers Read More
Google Cloud Platform Mark Rittman 19/11/2016 Google Cloud Platform Mark Rittman 19/11/2016 Google BigQuery, and Why Big Data is About to Have its GMail Moment Read More