Latest Articles | Modern Data Stack | Marketing Analytics | Looker | Tips & Techniques | AI & GenAI | Conferences & Webinars Featured Blogs 5 Feb 2024 Artificial Intelligence Generative AI Comes to Looker via Vertex AI and BigQuery BQML 5 Feb 2024 Artificial Intelligence 5 Feb 2024 Artificial Intelligence 9 May 2023 Marketing Analytics Building your Own GA4 Rules-Based Marketing Attribution Models using Google BigQuery and Looker 9 May 2023 Marketing Analytics 9 May 2023 Marketing Analytics 19 Jul 2022 Looker KPI Dashboards and Balanced Scorecards using Looker, dbt and Google BigQuery 19 Jul 2022 Looker 19 Jul 2022 Looker 30 May 2022 Marketing Analytics Stitching Identity Across the Customer Journey Using Segment, Google BigQuery and Looker 30 May 2022 Marketing Analytics 30 May 2022 Marketing Analytics Marketing Analytics Mark Rittman 08/02/2020 Marketing Analytics Mark Rittman 08/02/2020 Multi-Channel Marketing Attribution using Segment, Google BigQuery, dbt and Looker Read More Looker, Modern Analytics Stack, Tips and Techniques Mark Rittman 07/01/2020 Looker, Modern Analytics Stack, Tips and Techniques Mark Rittman 07/01/2020 Forecasting HubSpot Deal Revenue and Project Resourcing using dbt, Google BigQuery and Looker Read More Modern Analytics Stack, Tips and Techniques Mark Rittman 03/01/2020 Modern Analytics Stack, Tips and Techniques Mark Rittman 03/01/2020 Modelling SCD Type 6 (1+2+3) Slowly Changing Dimensions using dbt and Looker Read More Mark Rittman 18/12/2019 Mark Rittman 18/12/2019 Previewing the New Looker Dashboard Experience … and What’s Coming with Looker 7 Read More Tips and Techniques Mark Rittman 15/12/2019 Tips and Techniques Mark Rittman 15/12/2019 Tracking Customer Email Marketing Interactions using Segment Personas and Connections Read More Marketing Analytics, Modern Analytics Stack, Tips and Techniques Mark Rittman 06/11/2019 Marketing Analytics, Modern Analytics Stack, Tips and Techniques Mark Rittman 06/11/2019 Using Segment Personas for Visitor Lead Scoring at Rittman Analytics Read More Uncategorized Mark Rittman 07/10/2019 Uncategorized Mark Rittman 07/10/2019 Presenting on Looker Data Platform and Oracle Autonomous Data Warehouse at the UKOUG Analytics Modernisation Summit - tomorrow, 8th Oct. 2019 Read More Modern Analytics Stack, Tips and Techniques Mark Rittman 19/08/2019 Modern Analytics Stack, Tips and Techniques Mark Rittman 19/08/2019 HubSpot Data Actions, Harvest Analytical Workflows and Looker Data Platform Read More Tips and Techniques Mark Rittman 04/08/2019 Tips and Techniques Mark Rittman 04/08/2019 Xero Financial Reporting in Looker using G-Accon for Xero, BigQuery and dbt Read More Modern Analytics Stack Mark Rittman 18/07/2019 Modern Analytics Stack Mark Rittman 18/07/2019 New Features in Looker 6.16 : Conditional Alerts (Beta), Content Curation (Beta) and LookML IDE Folders Read More Modern Analytics Stack Mark Rittman 07/07/2019 Modern Analytics Stack Mark Rittman 07/07/2019 Rittman Analytics is now a UK Consulting Partner for dbt ("Data Build Tool") Read More Modern Analytics Stack Mark Rittman 01/07/2019 Modern Analytics Stack Mark Rittman 01/07/2019 News on the Second London Looker Developer Meetup, 10th July 2019 at GoCardless, London Read More Newer Posts Older Posts
Marketing Analytics Mark Rittman 08/02/2020 Marketing Analytics Mark Rittman 08/02/2020 Multi-Channel Marketing Attribution using Segment, Google BigQuery, dbt and Looker Read More
Looker, Modern Analytics Stack, Tips and Techniques Mark Rittman 07/01/2020 Looker, Modern Analytics Stack, Tips and Techniques Mark Rittman 07/01/2020 Forecasting HubSpot Deal Revenue and Project Resourcing using dbt, Google BigQuery and Looker Read More
Modern Analytics Stack, Tips and Techniques Mark Rittman 03/01/2020 Modern Analytics Stack, Tips and Techniques Mark Rittman 03/01/2020 Modelling SCD Type 6 (1+2+3) Slowly Changing Dimensions using dbt and Looker Read More
Mark Rittman 18/12/2019 Mark Rittman 18/12/2019 Previewing the New Looker Dashboard Experience … and What’s Coming with Looker 7 Read More
Tips and Techniques Mark Rittman 15/12/2019 Tips and Techniques Mark Rittman 15/12/2019 Tracking Customer Email Marketing Interactions using Segment Personas and Connections Read More
Marketing Analytics, Modern Analytics Stack, Tips and Techniques Mark Rittman 06/11/2019 Marketing Analytics, Modern Analytics Stack, Tips and Techniques Mark Rittman 06/11/2019 Using Segment Personas for Visitor Lead Scoring at Rittman Analytics Read More
Uncategorized Mark Rittman 07/10/2019 Uncategorized Mark Rittman 07/10/2019 Presenting on Looker Data Platform and Oracle Autonomous Data Warehouse at the UKOUG Analytics Modernisation Summit - tomorrow, 8th Oct. 2019 Read More
Modern Analytics Stack, Tips and Techniques Mark Rittman 19/08/2019 Modern Analytics Stack, Tips and Techniques Mark Rittman 19/08/2019 HubSpot Data Actions, Harvest Analytical Workflows and Looker Data Platform Read More
Tips and Techniques Mark Rittman 04/08/2019 Tips and Techniques Mark Rittman 04/08/2019 Xero Financial Reporting in Looker using G-Accon for Xero, BigQuery and dbt Read More
Modern Analytics Stack Mark Rittman 18/07/2019 Modern Analytics Stack Mark Rittman 18/07/2019 New Features in Looker 6.16 : Conditional Alerts (Beta), Content Curation (Beta) and LookML IDE Folders Read More
Modern Analytics Stack Mark Rittman 07/07/2019 Modern Analytics Stack Mark Rittman 07/07/2019 Rittman Analytics is now a UK Consulting Partner for dbt ("Data Build Tool") Read More
Modern Analytics Stack Mark Rittman 01/07/2019 Modern Analytics Stack Mark Rittman 01/07/2019 News on the Second London Looker Developer Meetup, 10th July 2019 at GoCardless, London Read More