Latest Articles | Modern Data Stack | Marketing Analytics | Looker | Tips & Techniques | AI & GenAI | Conferences & Webinars Featured Blogs 5 Feb 2024 Artificial Intelligence Generative AI Comes to Looker via Vertex AI and BigQuery BQML 5 Feb 2024 Artificial Intelligence 5 Feb 2024 Artificial Intelligence 9 May 2023 Marketing Analytics Building your Own GA4 Rules-Based Marketing Attribution Models using Google BigQuery and Looker 9 May 2023 Marketing Analytics 9 May 2023 Marketing Analytics 19 Jul 2022 Looker KPI Dashboards and Balanced Scorecards using Looker, dbt and Google BigQuery 19 Jul 2022 Looker 19 Jul 2022 Looker 30 May 2022 Marketing Analytics Stitching Identity Across the Customer Journey Using Segment, Google BigQuery and Looker 30 May 2022 Marketing Analytics 30 May 2022 Marketing Analytics Google Cloud Platform Mark Rittman 11/11/2024 Google Cloud Platform Mark Rittman 11/11/2024 Discover the Underlying Drivers of Multichannel Retail Sales Performance with BigQuery BQML Contribution Analysis and Looker Studio Read More Looker, Data Analytics Mark Rittman 21/12/2022 Looker, Data Analytics Mark Rittman 21/12/2022 Customer First Order Segmentation using Looker and Google BigQuery Read More
Google Cloud Platform Mark Rittman 11/11/2024 Google Cloud Platform Mark Rittman 11/11/2024 Discover the Underlying Drivers of Multichannel Retail Sales Performance with BigQuery BQML Contribution Analysis and Looker Studio Read More
Looker, Data Analytics Mark Rittman 21/12/2022 Looker, Data Analytics Mark Rittman 21/12/2022 Customer First Order Segmentation using Looker and Google BigQuery Read More